Ski markets manager france, airbnb
Session: Turning cold beds into hot beds
Alexis joined the Sales team in Paris in 2012. He quickly focused on ski markets in France - especially the French Alps - as a business developper. His first initiative was to work on the "Cold Beds" strategy by partnering with ski resorts to convince non-renters to market their homes on Airbnb (25% of Airbnb's ski supply was not in market before Airbnb). He then developed professional supply by developing API's with the major PMS's. His next steps will be to launch the Experience platform in ski markets and test new types of lodging supply.